Muslim influencers and the charities they work with.
We map which creators post sponsored content for Muslim charities in the UK, the US and the Gulf: who they work with, in which market and when. Your next campaign starts with creators who already move Muslim donors, not with a guess.
Data from Modash, an influencer data platform, reviewed by Wusul. Figures as of October 2026.
See which creators each charity already trusts
A creator who has run appeals for one Muslim charity has shown that their audience gives. We record every charity a creator has posted sponsored content for, how often and how recently, so a shortlist starts from proven charity work rather than follower counts.
231 creators have worked with more than one of the charities we track. These repeat partners are often the strongest place to start.
- Has posted sponsored content for 4 Muslim charities.
- Repeat partner: 12 sponsored posts for one charity over two Ramadans.
- Worked with charities in both the UK and the US.
- Active with charities in the last 12 months.
The Muslim charities we track, mapped to the creators they work with
For each of the 52 charities with at least one creator on record, we record the creators who have posted sponsored content on Instagram for it, refreshed every month. Ordered by the number of creators recorded.
Logos belong to the charities and are shown to identify them. Being listed does not mean a charity works with Wusul or endorses this service.
UK, US and the Gulf
A creator’s charity work tells you where their influence has already been tested. We record the market of every charity a creator has worked with, and flag the 77 who have worked with charities in more than one market.
Creators, not organisations. A creator can appear in more than one row.
Influencer marketing for charities, quarter by quarter
Sponsored posts by creators on the charities we track, per quarter. The two busiest quarters on record both include Ramadan: January to March 2026 and January to March 2025. Plan your creators before the season starts.
Sponsored posts recorded by Modash on the Instagram accounts of the 55 charities we track, up to the 200 most active accounts per charity. The current quarter is left out until it ends.
How we choose creators for your campaign
Proven charity work
Who they have posted for, how often and how recently. Repeat partners first.
The right market
Where their charity work and their audience are: the UK, the US or both.
Real reach
Followers, engagement and the share of real followers, checked before we recommend anyone.
Fit with your cause
Their topics and tone against your appeal, your season and your values.
From brief to shortlist
Tell us the campaign
Your appeal, markets, season, audience and budget. A short call is enough.
We build the shortlist
Creators who have already worked with Muslim charities and fit your brief, each with the evidence: charity history, reach, audience market and why we recommend them.
Brief, launch and measure
We can brief the creators, plan the posts around the giving calendar and report what each one delivered.
Frequently asked questions
What is Wusul Connect?
Wusul Connect is Wusul's creator intelligence: a database of 2,144 Instagram creators who have posted sponsored content for 55 Muslim charities in the UK, the US and the Gulf, with who they worked with, in which market and when. Our team uses it to build creator shortlists for charities and brands.
Can I get access to the database?
The database is an internal tool for the Wusul team. Clients receive the result: a vetted shortlist of creators for their campaign, with the evidence for each recommendation.
How do you find Muslim influencers?
By what creators actually do: the charities they have posted sponsored content for, the topics they cover and where their audience is. We never guess anyone’s religion from their name or appearance.
Where does the data come from?
Sponsored posts on the Instagram accounts of the charities we track, as recorded by Modash, an influencer data platform, refreshed every month and reviewed by our team. Figures on this page are from October 2026.
Which charities do you track?
Abdullah Aid, Action for Humanity, Al Mustafa Welfare Trust, Al-Imdaad Foundation UK, Al-Khair Foundation, Baitulmaal, Beit Al Khair Society, Dar Al Ber Society and 44 more, in the UK, the US and the Gulf.
Which markets and platforms?
The UK, the US, Qatar, the UAE and Saudi Arabia, starting with Instagram, where most charity creator partnerships are recorded.
How much does a creator shortlist cost?
It depends on the size of the campaign and the number of markets. Book a call and we will scope it with you.
Related: Islamic Charity Index · Islamic giving calendar · Charity marketing agency